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Jaime Boy Entertainment

About

Jaime Boy Entertainment makes runway shows and editorials in Toronto, on one principle: a show is a collaboration, and everyone who makes it should be seen.

AURA Swimwear Fashion Show, photographed by BushMW

Philosophy

We work in productions. There are only a few shows and editorials each year, and each one has its own concept, cast and crew. Nothing goes out before it's ready, and nobody who worked on it goes uncredited.

A model in an emerald pleated dress and white fur hat, skirt swinging, in front of a graffiti set.

In the details

The difference is in what you don't see: the fitting that ran twice, the light chased for an hour, the running order rewritten the morning of. We sweat those details so the work in front of the camera looks effortless.

See the work